Gozney’s journey from backyard pizza oven to commercially successful product has been a success partly through crowdfunding. They used crowdfunding when they were first getting off the ground and then again when they launched the Roccbox.

Gozney is a much more known brand now with distribution in major retailers, but they announced a couple weeks ago that they were turning to crowdfunding again. This time to continue to fuel their growth trajectory.

When we first released the story, the crowdfunding campaign wasn’t live yet. They’ve since added more details and have seen some early success.

The lowest tier is at £100, or about $137. That gets an equity investment in Gozney and updates about the company. The highest tier is at the £100,000 mark, or around $137,000, which comes with a host of Gozney products in addition to the investment.

There’s 7 days left on the crowdfunding campaign, and they’ve already received a substantial investment. About 1,050 people have committed an investment for a total of about $2.5 million.

To discuss the investment opportunity more, Tom Gozney, the founder of Gozney, is going to host a live webinar on July 2nd from 10 am to 11 am Eastern Time. He’ll cover the following topics about the company’s past, future, and how the raised capital will be deployed.

• The journey from garden brick oven prototypes to a global brand
• What’s changed since their last raise — and how they’re scaling again
• Their vision for the future — and how investors play a part

There won’t be a live Q&A session, but viewers can submit their questions in advance.