The Ace Hardware Fall Convention is wrapping up today, which brought together thousands of Ace retailers and vendors. It also marks one year since Ace rolled out their ELEVATE3 store format designed to create more immersive brand experiences.
Ace launched the format at the Convention last year. They brought it back this year and created a “Store-on-the-Floor” of the convention hall where they set it up to look just like an Ace store with ELEVATE3.