From accelerated orders in Q4, and consumers having macro concerns, American Outdoor Brands (AOB) saw a significant decline in their fiscal Q1. They reported yesterday after the market closed that there was a 28.7% sales decrease year-over-year.
The Grilla Grills parent noted that the environment felt just like 2023. If you recall, 2023 was when the whole industry was reeling after the crash from the Pandemic.